Sales are the backbone of any business. Without a steady stream of paying customers, business growth becomes impossible. The “How to Sell?” course provides powerful sales strategies and practical methods to increase sales and scale a business successfully.

This course covers various techniques, including:

• Sales strategies
• Sales closing techniques
• Discounts and schemes
• Marketing strategies

By learning and implementing these techniques, businesses can achieve long-term growth and profitability.

Course Structure: Learning Made Easy

The “How to Sell?” course is divided into two stages:

Stage 1: Sales Strategies and Techniques

This stage includes 13 videos covering key sales strategies. These strategies lay the foundation for building a successful sales process.

Stage 2: Actionable Steps to Boost Sales

This stage provides practical steps that, when applied consistently, will help businesses achieve significant sales growth.

Key Topics Covered in Stage 1

1. Sales Strategies

Mastering sales strategies is essential for business success. The course covers:

• Product Knowledge & Conviction
• Lead Scoring
• Average Handling Time
• SPANCO Sales Funnel
• Follow-Up Techniques
• Jab, Jab, Jab, Hook Strategy

Learning these techniques will transform a business into a sales powerhouse.

2. Digital Strategy

A strong digital presence is essential for modern businesses. Studies show that 81% of urban customers research online before making a purchase. This course teaches how to:

• Move a brick-and-mortar business online
• Generate ROI from digital tools
• Increase brand visibility

3. Digital Sales

In the digital age, sales extend beyond traditional methods. This course explores:

• Tracking competition online
• Social Media KPIs
• Online Reputation Management (ORM)
• Email marketing
• Lead Funneling in Sales

4. Sales Closing Techniques

Successful sales professionals master closing techniques. This course covers:

• Conditional Negotiation
• Product Demonstration
• Rapport Building
• Trust Signals
• Soft Close vs. Hard Close
• Overcoming Objections
• The 70/30 Approach
• Landmine Approach

5. Discounts and Schemes

Discount strategies can drive customer loyalty and repeat purchases. This course covers:

• Try Before You Buy (for online products)
• Flash Sales Strategy
• Special Group Discounts
• Bundled Discounts
• Social Media Discounts

6. Marketing Strategies

A well-planned marketing strategy enhances business growth. Learn about:

• Brand Advocacy Ratio
• Influencer Marketing
• PR & Advertising
• Consumer Reach

7. Marketing Communication

Word-of-mouth marketing remains one of the most effective sales tools. This course explains:

• Smart Presentations for Investors & Employees
• Case Study-Based Selling
• Anticipatory Content

8. Technology in Sales

Technology can increase business turnover by 30% to 40%. Learn how to:

• Manage stock efficiently
• Set up alert management systems
• Use chatbots for business growth

9. Customer Service

Happy customers lead to repeat business. The course covers:

• Effective Feedback Forms
• Net Promoter Score (NPS)
• First Call Resolution Strategies

10. Organizational Strategies for Sales Growth

Sales success depends on an organization’s culture, not just the sales team. This course teaches how to:

• Partner with Industry Associations
• Conduct Competitive Analysis
• Set up a Contact Center
• Implement Word-of-Mouth Advocacy
• Organize Sales Contests
• Launch Affiliate Programs
• Offer Bulletproof Guarantees
• Communicate Product Performance

Key Topics Covered in Stage 2

1. Advanced Selling Techniques

• Consultative Selling
• Lead Qualification
• Marketing Campaign Management
• Call Center Management

Many businesses use call centers to convert leads into sales. The service team plays a vital role in customer experience and retention.

Learn from the Best: Industry Experts

Stage 1 Instructor: Dr. Vivek Bindra

Dr. Bindra has helped thousands of entrepreneurs scale their businesses. His insights in this course will help businesses increase their sales exponentially.

Stage 2 Instructors: Vikas and Gagan Oberoi

These industry leaders from Bada Business Pvt. Ltd. share their expertise, actionable insights, and real-life experiences to help businesses grow.

Key Outcomes of the Course

By the end of this course, participants will:

• Master sales closing techniques
• Understand key sales terms and strategies
• Implement proven sales strategies to boost business growth

By applying these strategies, businesses can increase their customer base, improve conversion rates, and build a successful sales-driven company.

Final Thoughts

Sales are the driving force behind any business. The “How to Sell?” course provides a step-by-step approach to mastering sales, marketing, and digital strategies. By learning from industry experts and applying these techniques, businesses can achieve sustained growth and success. Whether you are a beginner or an experienced entrepreneur, this course will equip you with the tools to scale your business to new heights.